Is Your Restaurant a Favorite Place on Google?

Imagine walking up to a store, scanning a bar code, and getting instant online reviews.  Imagine getting special offers right before you walk into a restaurant, just by scanning a barcode.  Imagine scanning that same barcode and telling the world about your experience at that business.  As a business owner, did your heart just skip a beat?  Are you a Google Favorite Place?

Read more »

Is Checking Email at the Table Rude?

It’s funny to think how far we have come since the first Nokia 5110 cell phones.  Remember all the sweet face plates and bad arse hip accessories?  The Nokia had a battery life of around 3.5 weeks!  Not to mention they were basically indestructible.  I remember nicknaming my Nokia phone “The Brick.”  Two reasons:

1.  The size and weight slightly resembled a brick
2.  It could smash through glass if thrown hard enough

In my eyes, the Nokia was the first widespread personal cell phone that people actually carried.  Who imagined cell phones would become necessity?  Now, it’s a way of life.  Cell phones have connected us in ways never before imagined!  If your restaurant hasn’t already, invest in a smart phone.

So, what’s all this cell phone talk about anyways?  There is a current trend I notice.  When people (especially younger generations) sit down to dinner, where do their cell phones sit?

On the table!

I am guilty of this habit, I admit it.  But it brings about interesting questions.  Why must our phones be in front of us?  Are we that worried about missing calls?  Why should restaurants care?

Read more »

Top 5 Reasons Your Restaurant Needs FourSquare

Foursquare is a social networking game that allows users to “check-in” at their current GPS location.  There are 2 ways to look at this:

  • A silly geolocation game
  • A POWERFUL marketing tool

You could be missing out on significant customer traffic by ignoring Foursquare.  It is tremendously powerful.  Getting customers into your restaurant is half the battle!  Here are the top 5 reasons your restaurant needs FourSquare:

Read more »

Is Your Restaurant Still Using A Rotary Phone?


Situation:  Thursday around 3:30pm at the office

Your friends begin talking at the office.  Forwarding emails, sending texts, and g-chatting. You guys decide to hit up $5 buckets…bonus!

6pm rolls around and happy hour ends.  The last thing you remember eating was a bag of Doritos from the vending machine.  That was 5 hours ago.  What do you do?

A couple of your friends are ready to rock.  It’s Thursday night, and we all know Fridays are pseudo work days anyways.  One problem:  Where should you go?  Do you know of anything going on?  Welcome to mobile advertising my friends!

Read more »